“At SapientNitro, our guiding principles for media are rooted along three key areas: people, process and technology. What’s important to note is that when we are exploring, engaging and working with vendors that can help drive in our clients success, it’s very important that we select those who believe in these same tenants and values. And in Digilant, that’s exactly what we have found to be the case – across the board and equally strong in all three. We look forward to our continued and evolving working relationship.”
“Digilant has far exceeded our partner expectations, both in getting results and in providing world class media services. They have held our hands when necessary making us feel supported all the time. Doing business with Digilant has been a pleasurable experience thus far and has helped us increase our sales by 20% during 2011.
In our case Digilant is managing all of our display advertising. This allows our people to focus on strategy, rather than on learning new systems, which works in our favor. ”
“We chose to put Digilant to test on a media campaign in the fall ’10 for a marquee sports industry client. The objectives were to engage users and drive traffic to the client’s site and ecommerce pages for ticket purchases. The success metrics were CTR, CPC and Revenues. Digilant did an amazing job in preparing the campaign flight and optimizing media throughout. We were totally satisfied with the results and our client’s success. We even increased the spend with Digilant mid-campaign. Their media trading desk services are professional and as a team, they’ve been super responsive. We view Digilant as a partner for this client’s Spring digital campaign and for other agency clients in 2011.”
“Digilant has run several campaigns on behalf of Media Contacts. So far, we’ve seen significant performance improvements in both CPA and impression efficiency including a 26.1% improvement in CPA and twice the conversion rate by comparison to competitive services and technologies.
In a few cases Digilant is handling 100% of the display ad buying for some of our clients. This has freed up the agency account teams’ schedule to focus more on the top of pyramid planning and buying as opposed to trafficking, optimization and billing.”