Press Coverage

Predictions 2020: The Rise of Contextual Advertising

Responsibility in digital advertising: “2020 will be the year of responsibility in digital advertising. The human touch component of programmatic media buying will be more critical than ever, as companies will need to be accountable and transparent with their clients about their buying approaches. There will also be a resurgence in contextual targeting and content alignment …

120 AI Predictions For 2020

120 senior executives featured here, all involved with AI, delivered 2020 predictions for a wide range of topics: Autonomous vehicles, deepfakes, small data, voice and natural language processing, human and augmented intelligence, bias and explainability, edge and IoT processing, and many promising applications of artificial intelligence and machine learning technologies and tools. “AI’s expanded application, …

ATV’s 2020 Outlook: Agency And Platform Execs Weigh In

With 2020 fast approaching, here’s a roundup of thoughts about the big opportunities and challenges for ATV/OTT and video in the year ahead, from executives from leading agencies and platforms. “In 2020, we’ll see a more symbiotic relationship between traditional TV and OTT. With many digital vendors integrating with Vizio and/or Inscape, they are gaining …

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